Industry Insights

From the Association TV Thought Leaders

Tara Chawla

Tara Chawla
Account Manager @ WorkerBee.TV

Recent Posts

Advocate & Communicate with Video - an example

Posted by Tara Chawla on May 17, 2019 12:58:32 PM

Video has many impactful uses. Here at Association TV we often talk about increasing member engagement through educational content and achieving association objectives such as, increasing event attendance. These are valuable goals that shouldn’t be ignored but, video is also a powerful tool that can be used to persuade, advocate and greatly affect industries.

Read More

Topics: Insider, Case Studies, News

So, Why Video

Posted by Tara Chawla on May 8, 2019 5:55:20 PM

Do you find yourself asking, why does our association need video? What’s all the fuss?
Or, maybe you like the idea of video, but need a little back-up convincing your team or board members. Well, you’re in luck!

Read More

Topics: Insider, Case Studies, News

The Data Doesn’t Lie. Your Membership is Mobile & You Should Be Too.

Posted by Tara Chawla on Apr 25, 2019 1:56:37 PM

Delivering content catered to mobile consumption is imperative to maximizing reach and relevancy for today’s audiences. As generations shift, so do preferences. In order to remain relevant, associations need to embrace digital – and more specifically mobile. The majority of members join associations for the first time as students or within the first 5 years of their careers. If you are not targeting the new workforce, you may be missing out on a huge opportunity.

Read More

The Benefits of Daily Recaps

Posted by Tara Chawla on May 10, 2018 10:18:00 AM

Many Associations deliver their best content of the year at conferences or annual events. While a Conference Recap video can be a great way to summarize the event and act as a promotional tool for next year’s conference, Daily Recaps add immediacy, engagement and excitement to the current event.

Read More

Topics: Insider

Leave A Reply

Insider Thoughts on the Strategic Use of Video


You're busy.  We get that.  Get what you need to leverage the power of video in bite size pieces from the thought leaders at Association TV®.  Fill out the form below and we'll send you posts two or three times per week that are thought provoking and value based.  You can unsubscribe at any time.  

View our Privacy Policy

Take Advantage of other great content from Association TV®:

Subscribe to Email Updates

Recent Posts