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John Heppenstall
John Heppenstall is the Director Of Marketing for WorkerBee.TV.
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THE DIFFERENCE VIDEO MAKES ON YOUR WEBSITE
I was doing some research for a prospect that I will be meeting with. I specifically reviewed the...
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What would you do with 50% more attendees to your conference?
The first thing that you would do is say this is probably a scam because we would never see that...
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Association TV's Platform ensures Best practice
A lot of our association clients are not that technical. That's why we designed Association TV's...
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Monetization is the secret sauce...
As a relatively new member of the WorkerBee.TV team, I have the opportunity to understand what is...
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Sell Backwards to Maximize Sponsorship
A great way to increase non-dues revenue for your association is to provide sponsors with more...
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Create non-dues revenue with video
We understand that all associations are looking for ways to increase non-dues revenue. Association...
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Conversion or Creation? Content is Key.
The number one challenge for progressive associations today is to produce enough content for...
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What makes the Association TV video player so special?
We talk a lot about the strategy on how to leverage your videos to achieve association goals. The...
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E-Book on The True cost to Do Video in-house
Do you know the true costs to your association to produce video?
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Video a Conference, Content for a Year...
Content for a year may not be 100% accurate, but think about all the opportunities for video...
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