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From the Association TV Thought Leaders

Member Micro Learning Perfect for Video

Posted by Dan Stevens on Jan 10, 2019 12:09:47 PM
Dan Stevens

As time becomes more scarce for your members,  their learning needs to be done in a shorter time frame. The new buzz word for association education is Micro Learning.  Are you set up for this new trend?


The average attention span for a human has decreased from 12 seconds to 8 seconds.  This means that the majority of your members are quickly distracted.  Everyone is looking for ways to do everything in less time.  As an example, you can find a 10 minute summary of most business books - alleviating the need to spend hours reading.  How can you capitalize on this time squeeze to deliver meaningful education to your membership?

Utilize video in micro learning snippets. 

At Association TV® we can help you to break down your curriculum into bite sized video pieces that your members will enjoy consuming.  With over 90% of people preferring to learn visually, your micro learning video series will satisfy the need for learning, as well as entertain and engage your membership. 

The Association TV® platform is  great at categorizing, playing, and creating actionable steps for members to take as they consume each video.  More important, it is a powerful LMS that offers badging and accreditation.

Click on the button below to set up a complimentary demo of Association TV® and to learn more about micro learning. 

Contact Association TV

Association TV® is a division of WorkerBee.TV

Dan Stevens is president of WorkerBee.TV and is a sought after guest speaker on association trends.  To book Dan to speak at your next event, contact John Heppenstall, director of marketing.


Topics: Insider

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