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Teamwork Makes the Dream Work
If you’ve already decided to move your association from analog to digital, you need to start...
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Virtual
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Gaining An Edge In The World Of Virtual Events
If “pivot” was one of the most used words of 2020, what do you think was the most commonly asked...
3 minute read
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2D vs 3D: Choosing the Right Animation Style For Your Video
Studies have shown that people prefer to be marketed to using video content. In fact, 72% of...
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Sharing is Caring: Delivering Value to Your Members, On-Demand
We’ve talked a lot about creating content offerings in digital formats to meet the demand of an...
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The Future of Events: 5 Lessons From 5 Associations
The past year has been one of consistent change for every industry. Everyone pivoted to...
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Setting The Tone: The Impact of Music Choice in Video Development
Why do people love to meticulously create curated playlists for events, for their day or for a...
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Conference Media: From Cost Center to Profit Center
We all know that video and multimedia production can be expensive. From hiring a videographer...
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Atomization: Breaking It Down.
More than any other group, associations have captured audiences with specific needs and access to a...
3 minute read
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Don't Work Harder; Work Smarter. Stay Organized!
Hopefully, I’m not just speaking for myself when I say, a large portion of our lives is spent...
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Pace Yourself! The importance of timing in good storytelling.
Pacing is more than just the speed of the cuts between clips. It’s a mixture of many things; flow,...
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